How much does a website cost in 2026?

"How much does a website cost?" is one of the most common questions we receive from businesses in Stockholm. The answer depends on the type of site, functionality and level of ambition. In this guide, we cover current prices for 2026 — from a simple landing page to full-scale e-commerce.

What affects the price of a website?

The price of a professional website is determined by several factors. Here are the most important ones:

• Number of pages — a landing page with 1–3 pages costs significantly less than a business site with 30 pages.
• Design — custom design costs more than a template-based solution but creates a stronger brand impression.
• Functionality — contact forms, booking systems, e-commerce, multilingual support and third-party integrations increase complexity.
• SEO optimization — a site built with search engine optimization from the start ranks faster and delivers better return on investment.
• Technology choice — modern frameworks like Next.js require more expertise but deliver superior results in speed and ranking.

Price comparison — from landing page to e-commerce

Below you can see typical price ranges for professional websites in Sweden 2026:

At SynligWebb, we offer transparent one-time prices: Landing page from 16 000 kr, Business website from 26 000 kr and E-commerce from 60 000 kr — including design, development, SEO optimization and 30 days of support.

How much does a business website cost?

A business website of 5–30 pages costs SEK 20,000–50,000 at a Swedish agency in 2026. Three factors drive the price: the number of unique page templates, how much content needs to be produced, and which integrations are required — booking systems, CRM or multilingual support.

• Basic business website — 5–8 pages with template-based design: SEK 20,000–30,000.
• Custom business website — 10–20 pages, unique design and a CMS: SEK 30,000–45,000.
• Business website with multilingual support or a booking system: SEK 45,000–50,000+.

Ongoing costs beyond the website itself

In addition to the one-time cost of development, there are ongoing costs:

• Domain name — 100–200 kr per year for a .se domain.
• Web hosting — 500–3 000 kr per year depending on traffic and performance.
• SSL certificate — often included in hosting, otherwise 500–1 000 kr per year.
• Maintenance and updates — 500–5 000 kr per month depending on the site's complexity.
• SEO work — 3 600–50 000 kr per month for ongoing search engine optimization.

What does a website cost per year?

Pure operation (domain, hosting, SSL) costs SEK 600–4,200 per year for a typical business website. With ongoing web maintenance and updates the total lands at SEK 6,600–64,000 per year. Active SEO work adds SEK 43,000–600,000 per year — but then the site works as a sales channel instead of just existing.

Cheap website vs. professional — what do you get for your money?

There are plenty of "free" website builders like Wix, Squarespace and WordPress.com. But what are the real differences compared to a professionally built site?

A cheaper solution can work for a hobby site, but for a business that wants to generate leads and be visible on Google, a professional site makes an enormous difference in conversion and ranking.

Why does a Next.js site cost more — and why is it worth it?

We build with Next.js and React — modern technologies behind sites for Netflix, Uber and TikTok. Why do we choose this technology?

• Static Site Generation (SSG) — pages are pre-built and served lightning-fast without a database.
• PageSpeed 90+ — Google rewards fast sites with higher ranking.
• Built-in SEO — automatic generation of sitemap, hreflang, schema.org and meta tags.
• Future-proof — the React ecosystem is the largest in the world with continuous development.
• Better conversion — every second of faster load time increases conversion by up to 7%.

How we work at SynligWebb

We believe in transparency and simplicity. Here is our process:

1. Free consultation — we discuss your goals, target audience and budget.
2. Fixed-price quote — no surprises or hidden fees.
3. Design & development — we build your site with a focus on conversion and SEO.
4. Launch & support — we launch the site and provide 30 days of technical support.
5. Growth — we offer ongoing SEO, Google Ads and web maintenance for continued growth.

We deliberately limit the number of clients to give each project full attention and quality. This means faster delivery, better communication and measurably better results.

Further reading

Want to understand exactly what SEO work involves and why it's an ongoing cost rather than a one-off purchase — read What is SEO?. If you run e-commerce or SaaS, it's also worth looking at Affiliate Marketing for Swedish Companies — where others sell on your behalf for commission instead of you paying per ad click. For concrete SEO package pricing, see our SEO agency page. Already have a site that underperforms? Start with our technical SEO guide before budgeting for a new one.