Local SEO in Stockholm that shows up in Google Maps

business profile, reviews and directories at a fixed monthly price

When someone nearby searches for what you do, Google shows three businesses on the map before every other result. We make sure your business profile, your reviews and your directory listings make you one of them. Fixed price 3 600 kr/month, no 12-month contracts.

Google Maps position
Top 3
More phone calls
+85%
Organic traffic
+140%
Local SEO for auto repair shop →

Your first call is free

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Local SEO: one package, fixed price

Everything that decides your place on the map is included. You need no comprehensive SEO contract and no ad budget.

Need more than the map? Comprehensive SEO from 10 000 kr/month

If you compete for service keywords across Stockholm or nationally, the profile is not enough. Then a keyword plan, content and links are part of the work.

See the SEO packages

* All prices excl. VAT. Changes to the website itself are not part of the package: they are billed at 900 kr per hour or included in comprehensive SEO.

Why SynligWebb for local SEO?

  • Fixed price 3 600 kr/month without 12-month contracts: you stay because the calls come, not because the contract says so
  • The profile is yours: it sits on your Google account and we work as a manager. If you leave us, you simply remove our access
  • No bought reviews and no keywords in the business name. The shortcuts get profiles suspended, and a suspended profile is worse than an empty one
  • We say so when the map is the wrong tool: an online shop or a company with customers nationwide needs something else
  • The same person does the work and answers the phone, no handover to a junior
  • Our own measurements of Stockholm's map results: your place on the map depends on where the searcher stands, so we check from several districts

What we do with your local visibility

01

Google Business Profile

The right primary and secondary categories, services with descriptions, opening hours, photos and Q&A. The profile sits on your Google account, not on ours.

02

Reviews

A flow that asks happy customers for a review at the right moment, with a direct link or QR code, and replies to every review, including the negative ones. Bought reviews do not occur.

03

Geo posts

Short posts in the profile about jobs, offers and news with the location and the service in the text, so the profile looks alive to both Google and customers.

04

Directories and NAP

Name, address and phone number identical character for character on hitta.se, eniro.se, merinfo.se, allabolag.se and the trade directories that matter for you.

05

The competitors on the map

We track who holds the map pack for your searches from different parts of town, and what they have that you lack: categories, reviews, photos.

06

Numbers you can trust

Calls, direction requests and website clicks are followed in the profile's own statistics every month, and you see the same numbers yourself in your profile.

How the local SEO work is done

Four steps from the first review to a profile that works every month.

  1. Free profile review

    We look at your business profile, your reviews and where you stand on the map for your most important searches, compared with the three shown today. You learn what is missing before you order anything.

  2. The profile in order

    Categories, services, description, opening hours, photos and Q&A are filled in or corrected. If there is no profile, we create it on your Google account and verify it.

  3. Reviews and directories

    We set up the flow for new reviews and correct your details in the Swedish directories, so that name, address and phone match everywhere.

  4. Ongoing every month

    Geo posts, replies to reviews, monitoring of the profile and of the competitors on the map. The first changes in Maps usually show within a few weeks, the review flow over a quarter.

Client cases in local SEO

Local SEO for auto repair shop
SEOGoogle Maps

Local SEO for auto repair shop

  • +140% organic traffic in 6 months.
  • Top 3 in Google Maps for local keywords.
  • +85% more inbound calls.
View case
Bohdan Yavorskyi, responsible for local SEO in Stockholm

One person manages the profile and answers when you call

The work is done by Bohdan Yavorskyi, who founded SynligWebb and has built websites and worked on Google visibility for small businesses in Stockholm for ten years. He has set up and verified business profiles for workshops and transport companies himself, and does the same for you.

Local SEO is a well-defined job with clear parts: the profile, the reviews, the directories. That is why the price is fixed and the setup easy to evaluate: either the calls and direction requests increase, or you see it in the profile's statistics and we change something.

Bohdan YavorskyiFounder, responsible for local SEO

More about SynligWebb →

Clients on their visibility in Google Maps

They built our company site and helped us get on Google Maps and rank there. Inquiries went up right away.

We got a modern business site and higher Google rankings. More customers find us - exactly what we needed.

When local SEO is the right tool, and when it is not enough

Local SEO suits businesses whose customers are within a defined area and who search with a place name or with the words near me: workshops, tradespeople, restaurants, salons, clinics, accounting firms. For them the deal is often decided in the map pack, the three businesses Google shows before the regular results, and there the business profile carries more weight than the website. A business far down in the organic results can still stand first on the map.

It is not enough when the customers are spread across the country, when you sell online or when the searches that bring business have no place name, such as accounting software or building permit drawings. Then the organic results decide, and the work is about a keyword plan, content and links: what you find under SEO agency in Stockholm.

Local SEO for restaurants, workshops and salons

For a restaurant, a workshop or a salon the decision is often made right on the map: open now, rating, photos, distance. The profile needs the right primary category, opening hours that are correct even on public holidays, a menu or price list, photos from the business and a steady flow of reviews. The website should carry the same details as the profile and a clear path to booking. The same setup took a workshop in Stockholm to the top 3 in Google Maps for its local keywords, with 85 percent more calls: the local SEO case study for a car repair shop.

Local SEO or comprehensive SEO?

Local SEOComprehensive SEO
Where you show upThe map pack and Google MapsThe organic results, in Google and in AI answers
SuitsCustomers within one area, searches with a place nameCustomers across the region or the country, searches without a place name
The workBusiness profile, reviews, geo posts, directoriesKeyword plan, technical work, content, links, monthly report
Price3 600 kr/monthfrom 10 000 kr/month
ContractNo 12-month contractsNo 12-month contracts

Many start on the map and add the organic work once the profile brings calls. The packages can be combined, and we tell you which one is right to start with after the review.

How we work with your Google Business Profile

Google Business Profile, formerly Google My Business, is the free profile shown on the map and to the right in the search results. Whoever has claimed the profile controls it, so the first thing we check is that it sits on your Google account. If it is held by a previous agency or an employee who has left, we move it first.

  • Primary and secondary categories: the single biggest relevance signal, and the most common mistake in the profiles we review.
  • Services with descriptions: Google matches them against searches. Services missing from the profile are not shown.
  • Description, opening hours including public holidays, phone number and a website link with tracking.
  • Photos of the business, the premises and the team, not stock images. New photos are added continuously.
  • Q&A: we enter the most common questions before someone else does.
  • A service area instead of a visiting address for businesses that travel to the customer, within Google's guidelines.

Reviews without shortcuts

Reviews decide both where you end up on the map and which of the three gets the call. We build a flow: a direct link or QR code to the review form, a routine for asking right when the job is done, and a reply to every review within a few days. We never write or accept bought or invented reviews, because Google filters the patterns and suspends profiles. How you can set up such a flow yourself is described in the guide to local SEO.

What you see every month

The business profile's own statistics show how many people saw the profile in search and in Maps, how many called, requested directions or clicked through to the website. The last three are the honest numbers: they become customers. We follow them month by month together with your place on the map for the most important searches, measured from several districts because the result depends on where the searcher stands.

We cannot promise a place in the map pack. Proximity to the searcher weighs heavily and cannot be bought, and a business in Täby will not show up on Södermalm no matter how good the profile is. What we promise is that the profile, the reviews and the directories are in order, that no shortcuts are used and that you see the numbers.

Questions about local SEO as a service

Who owns the business profile while you work on it?

You do. The profile sits on your Google account and we work as a manager with our own login. If you end the collaboration you remove our access, and everything we have added stays. If the profile is currently held by a previous agency or a person who has left, we help you move it before the work starts.

We already have a profile, but it does not show up. What do you do differently?

Most profiles we review are half-finished: a wrong or too broad primary category, empty services, no new photos in a year and reviews nobody replies to. We start by comparing your profile with the three shown on the map for your searches and correct what differs. Often categories and services are enough for the profile to start moving, and the reviews and directories build on from there.

What is not included in Local SEO?

Changes to the website itself, such as the location in headings, LocalBusiness schema or a new service page, are not part of the package. We point out what needs doing, and you order it separately at 900 kr per hour or as part of comprehensive SEO. Ad budget is not included either: local SEO is the organic work, and ads on the map are handled under Google Ads.

Can you manage the business profile for a company in another city?

Yes. The business profile, the reviews and the directories are handled the same way wherever the business is, and the work is done remotely. The difference is that we know the Stockholm market and the map results here particularly well. A business in Uppsala or Gävle gets the same package at the same price.

Do you write reviews for us?

No, never. We build the flow that gets your real customers to leave reviews, word the request and reply to the reviews in your name if you wish. Bought or invented reviews violate Google's guidelines, get filtered out and can lead to the profile being suspended.

How do we know the calls come from the map?

The business profile's statistics show calls, direction requests and website clicks from the profile. We add tracking to the website link, so visits from the profile show separately in Google Analytics 4. A simple complement is to ask new customers how they found you; it usually confirms the numbers.

Do we need a new website for local SEO to work?

No. The profile works with the website you have, as long as name, address and phone match the profile and the site is usable on a phone. If you have no website at all, or it is ten years old, we say so in the review: then you start with a simple business website and the profile in parallel.

Which three businesses show up on the map for your searches?

We compare your profile with theirs: categories, reviews, photos and the details in the directories. Free of charge, and you get the list whether or not you order anything.

+46 739 232 521